Privacy Policy

Effective Date: January 1, 2026

Last Updated: August 30, 2026

The Texas Trucker (thetexastrucker, “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, subscribe to our newsletters, or use our digital contact and inquiry forms.

This policy has been prepared to comply with applicable United States state and federal privacy laws, including the Texas Data Privacy and Security Act (TDPSA), the California Consumer Privacy Act (CCPA/CPRA), the U.S. CAN-SPAM Act, and Federal Trade Commission (FTC) guidelines.

1. Information We Collect

We collect information in three ways: directly from you, automatically through cookies and tracking technologies, and from third-party services.

2. How We Use Your Information

We use the personal information we collect for the following legitimate business and operational purposes:

• Editorial Operations: Delivering freight news, road condition updates, and newsletters you request.

• Lead Inquiries & Referral Routing: Connecting users who request case evaluations with independent Texas attorneys or law firms participating in our directory.

• Website Optimization: Improving page load speeds, analyzing user navigation patterns, and securing the platform against malicious attacks.

• Legal & Regulatory Compliance: Fulfilling legal obligations, defending against claims, and enforcing our Terms of Service.

3. Disclosure & Sharing of Personal Data

We do not sell your personal information to data brokers. However, depending on how you interact with our platform, your information may be shared under the following circumstances:

• Legal Referral Partners: If you fill out an intake form in our Legal Guide or Hire a Lawyer sections requesting a consultation, your submitted contact information and case summary are transmitted to participating independent attorneys or legal marketing networks to evaluate your claim.

• Service Providers & Data Processors: We share data with trusted technical vendors who help host our website, manage email newsletters, and process analytics under strict confidentiality agreements.

• Legal Obligations: We may disclose your information if required to do so by law, subpoena, or government regulatory authorities.

4. Texas Consumer Privacy Rights (TDPSA Disclosures)

If you are a resident of Texas, the Texas Data Privacy and Security Act (TDPSA) grants you specific rights regarding your personal data:

• Right to Access: You have the right to confirm whether we process your personal data and access a copy of that data.

• Right to Correct: You have the right to correct inaccuracies in your personal data.

• Right to Delete: You have the right to request the deletion of personal data provided by or obtained about you.

• Right to Data Portability: You have the right to obtain a digital copy of your personal data in a readily usable format.

• Right to Opt-Out: You have the right to opt out of the processing of your personal data for:

  1. Targeted advertising.

  2. The sale of personal data.

  3. Profiling in furtherance of decisions that produce legal or similarly significant effects.

Notice Regarding Targeted Advertising and Data Sales

• We may process personal data for targeted advertising purposes via third-party ad networks.

• To exercise your right to opt out, submit a request via our Your Privacy Choices / Opt-Out page or email us directly at privacy@thetexastrucker.com.

5. How to Exercise Your Privacy Rights & Appeal Process

To submit a request to access, correct, delete, or opt out of data processing:

• Email: Send your request to privacy@thetexastrucker.com.

• Verification: We verify identity using the email address associated with your original submission. We will respond within 45 days of receiving a verifiable request.

Right to Appeal: If we decline to take action on your privacy request, you have the right to appeal our decision within 30 days of receiving our denial. To file an appeal, email privacy@thetexastrucker.com. If your appeal is denied, Texas residents have the right to submit a complaint directly to the Office of the Texas Attorney General.

6. Email Communications & CAN-SPAM Compliance

We comply strictly with the U.S. CAN-SPAM Act:

• We will not use false or misleading subject headers or sender email addresses.

• Every automated marketing and newsletter email includes a clear, working “Unsubscribe” link at the bottom.

• Opt-out requests are honored automatically within 10 business days.

• All commercial emails include a valid postal address in the footer.

7. Affiliate Marketing & Advertising Disclosures

The Texas Trucker participates in various affiliate marketing programs. We may earn commissions on qualifying purchases made through links in our Reviews and Productivity sections at no additional cost to you.

Third-party vendors, including Google and affiliate networks, use cookies to serve ads and track affiliate referrals based on prior visits to our website. You can opt out of personalized advertising by visiting Google Ads Settings or the Digital Advertising Alliance Opt-Out Tool.

8. Children’s Privacy (COPPA)

Our website and services are directed exclusively to commercial drivers, transportation professionals, and adult consumers aged 18 and older. We do not knowingly collect or solicit personal data from children under the age of 13. If we discover that a child under 13 has provided us with personal information, we will delete it immediately.

9. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data handling practices, contact our Data Privacy Desk:

• Email: privacy@thetexastrucker.com

• Editorial Desk: contact@thetexastrucker.com

• Organization: The Texas Trucker Media Group